Savage Gear

We are a brand for those who relentlessly pursue the challenging bite and go where others won’t. From wading, to kayaking, to bushwhacking their way to the water, we’ve got the gear to take you where the biggest and toughest fish hide. This is at the heart of everything we do. This is Savage Gear.

There are a couple factors that really motivate the people behind Savage Gear to continue producing the best gear for catching big fish.

The first factor is the immense passion that not only the brand embodies, but that we see from our network of impressive anglers finding success through our products. While continuously working to win your support over the past decade through our love for modern lure fishing, we are blown away by the feedback and trophy fish caught with our lures.

We truly just love the craft of creating super realistic lures and driving innovation. Pushing the fishing industry forward, especially with our lures created from 3D technology, has always been part of the DNA here at Savage Gear. Creating realistic 3D lures is something demanded from top lure fishing brands. Our highly detailed 3D lures have been proven to perfectly replicate the look and movements of real fish, making them irresistible to predatory fish.

We’ve found there are no shortcuts — creating durable lures with the highest quality materials is always top of mind at Savage Gear. With your input, the hard work of our staff, and extensive testing on each lure, we’ve designed products that overcome challenges anglers face in both freshwater and saltwater environments.